A customer‐dominant logic of service

A customer‐dominant logic of service

Bibliographic Details
Main Authors:	Kristina, Heinonen, Tore, Strandvik, Karl‐Jacob, Mickelsson, Bo, Edvardsson, Erik, Sundström, Per, Andersson
Format:	text
Language:	eng
Published:	Emerald 2010
Subjects:	Services,Customers,Customer relations,Consumer behaviour,Logic

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