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Customer lifetime value determ...
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Customer lifetime value determination based on RFM model
Bibliographic Details
Main Authors:
Fariba, Safari
,
Narges, Safari
,
Gholam Ali, Montazer
Format:
text
Language:
eng
Published:
Emerald
2016
Subjects:
Customer segmentation,Customer relations,Customer lifetime value,Fuzzy AHP,Fuzzy c-means,Fuzzy logics
Holdings
Description
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