Evaluation of Service Quality in Brewery Using Importance-Performance Analysis
Because of its specificity, service quality is difficult to assess, especially since there is no materiality in it, it cannot be seen. Usually the gap between the expectations of customer and their perceptions in relation to a particular service is observed. This article aim is to evaluate the quali...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Sciendo
2016-03-01
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| Series: | Acta Technologica Agriculturae |
| Subjects: | |
| Online Access: | http://www.degruyter.com/view/j/ata.2016.19.issue-1/ata-2016-0005/ata-2016-0005.xml?format=INT |