The effect of hedonic and utilitarian values on satisfaction and behavioural intentions for dining in fast-casual restaurants in Iran
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10.1108-BFJ-10-2011-0257 |
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10.1108-BFJ-10-2011-02572013-10-21 The effect of hedonic and utilitarian values on satisfaction and behavioural intentions for dining in fast-casual restaurants in Iran Mehran, Nejati Mehran, Nejati Parnia, Parakhodi Moghaddam Parnia, Parakhodi Moghaddam Iran,Purchase intention,Customer satisfaction,Fast food,Hedonic values,Utilitarian values Emerald 2013-10-21 text text/HTML 10.1108/BFJ-10-2011-0257 https://www.emeraldinsight.com/doi/10.1108/BFJ-10-2011-0257 ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.jtitle=British+Food+Journal&rft.volume=115&rft.issue=11&rft.spage=1583&rft.epage=1596&rft.issn=0007-070X&rft.id=info%3Adoi%2F10.1108%2FBFJ-10-2011-0257 eng Emerald All rights reserved. |
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Digital Repository |
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Foreign Institution |
institution |
Emerald |
building |
Emerald Repository |
collection |
Online Access |
language |
eng |
topic |
Iran,Purchase intention,Customer satisfaction,Fast food,Hedonic values,Utilitarian values |
spellingShingle |
Iran,Purchase intention,Customer satisfaction,Fast food,Hedonic values,Utilitarian values Mehran, Nejati Parnia, Parakhodi Moghaddam The effect of hedonic and utilitarian values on satisfaction and behavioural intentions for dining in fast-casual restaurants in Iran |
description |
|
author2 |
Mehran, Nejati |
author_facet |
Mehran, Nejati Mehran, Nejati Parnia, Parakhodi Moghaddam |
format |
text |
author |
Mehran, Nejati Parnia, Parakhodi Moghaddam |
author_sort |
Mehran, Nejati |
title |
The effect of hedonic and utilitarian values on satisfaction and behavioural intentions for dining in fast-casual restaurants in Iran |
title_short |
The effect of hedonic and utilitarian values on satisfaction and behavioural intentions for dining in fast-casual restaurants in Iran |
title_full |
The effect of hedonic and utilitarian values on satisfaction and behavioural intentions for dining in fast-casual restaurants in Iran |
title_fullStr |
The effect of hedonic and utilitarian values on satisfaction and behavioural intentions for dining in fast-casual restaurants in Iran |
title_full_unstemmed |
The effect of hedonic and utilitarian values on satisfaction and behavioural intentions for dining in fast-casual restaurants in Iran |
title_sort |
effect of hedonic and utilitarian values on satisfaction and behavioural intentions for dining in fast-casual restaurants in iran |
publisher |
Emerald |
publishDate |
2013 |
first_indexed |
2018-10-11T23:03:09Z |
last_indexed |
2018-10-11T23:03:09Z |
_version_ |
1614071977187737600 |