Impact of customer orientation on word-of-mouth and cross-buying

Impact of customer orientation on word-of-mouth and cross-buying

Bibliographic Details
Main Authors: Kaushik, Mukerjee, Ateeque, Shaikh
Format: text
Language:eng
Published: Emerald
Subjects:
Banking,Perceived value,Cross-buying,Proactive customer orientation,Responsive customer orientation,Word-of-mouth
id 10.1108-MIP-01-2018-0030
recordtype eprints
spelling 10.1108-MIP-01-2018-0030 Impact of customer orientation on word-of-mouth and cross-buying Kaushik, Mukerjee Kaushik, Mukerjee Ateeque, Shaikh Ateeque, Shaikh Banking,Perceived value,Cross-buying,Proactive customer orientation,Responsive customer orientation,Word-of-mouth Emerald text text/HTML 10.1108/MIP-01-2018-0030 https://www.emeraldinsight.com/doi/10.1108/MIP-01-2018-0030 ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.jtitle=Marketing+Intelligence+%26+Planning&rft.volume=0&rft.issue=0&rft.issn=0263-4503&rft.id=info%3Adoi%2F10.1108%2FMIP-01-2018-0030 eng Emerald All rights reserved.
repository_type Digital Repository
institution_category Foreign Institution
institution Emerald
building Emerald Repository
collection Online Access
language eng
topic Banking,Perceived value,Cross-buying,Proactive customer orientation,Responsive customer orientation,Word-of-mouth
spellingShingle Banking,Perceived value,Cross-buying,Proactive customer orientation,Responsive customer orientation,Word-of-mouth
Kaushik, Mukerjee
Ateeque, Shaikh
Impact of customer orientation on word-of-mouth and cross-buying
description
author2 Kaushik, Mukerjee
author_facet Kaushik, Mukerjee
Kaushik, Mukerjee
Ateeque, Shaikh
format text
author Kaushik, Mukerjee
Ateeque, Shaikh
author_sort Kaushik, Mukerjee
title Impact of customer orientation on word-of-mouth and cross-buying
title_short Impact of customer orientation on word-of-mouth and cross-buying
title_full Impact of customer orientation on word-of-mouth and cross-buying
title_fullStr Impact of customer orientation on word-of-mouth and cross-buying
title_full_unstemmed Impact of customer orientation on word-of-mouth and cross-buying
title_sort impact of customer orientation on word-of-mouth and cross-buying
publisher Emerald
publishDate
first_indexed 2018-10-12T22:34:05Z
last_indexed 2018-10-12T22:34:05Z
_version_ 1614160745587539968

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