Loyalty saturation in retailing: exploring the end of retail loyalty cards?
Main Authors: | Claire, Wright, Leigh, Sparks |
---|---|
Format: | text |
Language: | eng |
Published: |
Emerald
1999
|
Subjects: |
Similar Items
-
Delivering customer loyalty schemes in retailing: exploring the employee dimension
by: Andrew, Smith, et al.
Published: (2004) -
Brand and retailer loyalty: past behavior and future intentions
by: Michael T., Ewing
Published: (2000) -
Patterns of purchase loyalty for retail payment methods
by: Malcolm, Wright
Published: (2002) -
Exploring the relationships between retail brands and consumer store loyalty
by: Anne‐Sophie, Binninger
Published: (2008) -
Retail store loyalty: a comparison of two customer segments
by: Ugur, Yavas, et al.
Published: (2009)