Skip to content
VuFind
All Fields
Title
Author
Subject
Call Number
ISBN/ISSN
Tag
Find
Advanced
Search
The influence of loyalty progr...
Holdings
Cite this
Export Record
Export to RefWorks
Export to EndNoteWeb
Export to EndNote
Export Ready —
The influence of loyalty programme membership on customer purchase behaviour
Bibliographic Details
Main Author:
Lars, Meyer‐Waarden
Format:
text
Language:
eng
Published:
Emerald
2008
Subjects:
Customer relations,Loyalty schemes,Customer loyalty,Consumer behaviour
Holdings
Description
Similar Items
Staff View
Similar Items
Loyalty cards and customer behaviour
Published: (2005)
Limited influence of loyalty program membership on relational outcomes
by: Russell, Lacey
Published: (2009)
The role of loyalty programs in behavioral and affective loyalty
by: Blanca, García Gómez, et al.
Published: (2006)
The total package: loyalty marketing in the world of consumer packaged goods (CPG)
by: Kelly, Hlavinka, et al.
Published: (2007)
The effects of purchase orientations on perceived loyalty programmes' benefits and loyalty
by: Lars, Meyer‐Waarden, et al.
Published: (2013)
×
Loading...