The influence of loyalty programme membership on customer purchase behaviour
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Format: | text |
Language: | eng |
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Emerald
2008
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10.1108-03090560810840925 |
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eprints |
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10.1108-030905608108409252008-02-15 The influence of loyalty programme membership on customer purchase behaviour Lars, Meyer‐Waarden Lars, Meyer‐Waarden Customer relations,Loyalty schemes,Customer loyalty,Consumer behaviour Emerald 2008-02-15 text text/HTML 10.1108/03090560810840925 https://www.emeraldinsight.com/doi/10.1108/03090560810840925 ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.jtitle=European+Journal+of+Marketing&rft.volume=42&rft.issue=1%2F2&rft.spage=87&rft.epage=114&rft.issn=0309-0566&rft.id=info%3Adoi%2F10.1108%2F03090560810840925 eng Emerald All rights reserved. |
repository_type |
Digital Repository |
institution_category |
Foreign Institution |
institution |
Emerald |
building |
Emerald Repository |
collection |
Online Access |
language |
eng |
topic |
Customer relations,Loyalty schemes,Customer loyalty,Consumer behaviour |
spellingShingle |
Customer relations,Loyalty schemes,Customer loyalty,Consumer behaviour Lars, Meyer‐Waarden The influence of loyalty programme membership on customer purchase behaviour |
description |
|
author2 |
Lars, Meyer‐Waarden |
author_facet |
Lars, Meyer‐Waarden Lars, Meyer‐Waarden |
format |
text |
author |
Lars, Meyer‐Waarden |
author_sort |
Lars, Meyer‐Waarden |
title |
The influence of loyalty programme membership on customer purchase behaviour |
title_short |
The influence of loyalty programme membership on customer purchase behaviour |
title_full |
The influence of loyalty programme membership on customer purchase behaviour |
title_fullStr |
The influence of loyalty programme membership on customer purchase behaviour |
title_full_unstemmed |
The influence of loyalty programme membership on customer purchase behaviour |
title_sort |
influence of loyalty programme membership on customer purchase behaviour |
publisher |
Emerald |
publishDate |
2008 |
first_indexed |
2018-10-11T07:58:55Z |
last_indexed |
2018-10-11T07:58:55Z |
_version_ |
1614015088230924288 |