Scenario Planning Implementation : A Case of a Malaysian Organisation
In this dynamic and ever changing era, uncertainties are inevitable. A successful organisation is one that is able to address the uncertainties in a world that is complex and unpredictable. Scenario planning is a strategic management tool that offers an alternative approach to planning in a world wh...
Main Author: | |
---|---|
Format: | Dissertation (University of Nottingham only) |
Language: | English |
Published: |
2007
|
Online Access: | http://eprints.nottingham.ac.uk/24344/ http://eprints.nottingham.ac.uk/24344/1/limleechin.pdf |