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Perceptions of food “quality”...
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Perceptions of food “quality” and the power of marketing communication: results of consumer research on a branded‐egg concept
Bibliographic Details
Main Authors:
Andrew, Fearne
,
David, Lavelle
Format:
text
Language:
eng
Published:
Emerald
1996
Subjects:
Brands,Diet,Food industry,Marketing communications,Market research
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