Managerial implications of predicting purchase behavior from purchase intentions: a retail patronage case study

Managerial implications of predicting purchase behavior from purchase intentions: a retail patronage case study

Bibliographic Details
Main Authors: C. Robert, Newberry, Bruce R., Klemz, Christo, Boshoff
Format: text
Language:eng
Published: Emerald 2003
Subjects:
Services marketing,Purchasing groups,Forecasting,Restaurants,Case studies
id 10.1108-08876040310495636
recordtype eprints
spelling 10.1108-088760403104956362003-11-01 Managerial implications of predicting purchase behavior from purchase intentions: a retail patronage case study C. Robert, Newberry C. Robert, Newberry Bruce R., Klemz Bruce R., Klemz Christo, Boshoff Christo, Boshoff Services marketing,Purchasing groups,Forecasting,Restaurants,Case studies Emerald 2003-11-01 text text/HTML 10.1108/08876040310495636 https://www.emeraldinsight.com/doi/10.1108/08876040310495636 ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.jtitle=Journal+of+Services+Marketing&rft.volume=17&rft.issue=6&rft.spage=609&rft.epage=620&rft.issn=0887-6045&rft.id=info%3Adoi%2F10.1108%2F08876040310495636 eng Emerald All rights reserved.
repository_type Digital Repository
institution_category Foreign Institution
institution Emerald
building Emerald Repository
collection Online Access
language eng
topic Services marketing,Purchasing groups,Forecasting,Restaurants,Case studies
spellingShingle Services marketing,Purchasing groups,Forecasting,Restaurants,Case studies
C. Robert, Newberry
Bruce R., Klemz
Christo, Boshoff
Managerial implications of predicting purchase behavior from purchase intentions: a retail patronage case study
description
author2 C. Robert, Newberry
author_facet C. Robert, Newberry
C. Robert, Newberry
Bruce R., Klemz
Christo, Boshoff
format text
author C. Robert, Newberry
Bruce R., Klemz
Christo, Boshoff
author_sort C. Robert, Newberry
title Managerial implications of predicting purchase behavior from purchase intentions: a retail patronage case study
title_short Managerial implications of predicting purchase behavior from purchase intentions: a retail patronage case study
title_full Managerial implications of predicting purchase behavior from purchase intentions: a retail patronage case study
title_fullStr Managerial implications of predicting purchase behavior from purchase intentions: a retail patronage case study
title_full_unstemmed Managerial implications of predicting purchase behavior from purchase intentions: a retail patronage case study
title_sort managerial implications of predicting purchase behavior from purchase intentions: a retail patronage case study
publisher Emerald
publishDate 2003
first_indexed 2018-10-11T09:27:36Z
last_indexed 2018-10-11T09:27:36Z
_version_ 1614020667779317760

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