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Investigating drivers of bank...
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Investigating drivers of bank loyalty: the complex relationship between image, service quality and satisfaction
Bibliographic Details
Main Authors:
Josée, Bloemer
,
Ko, de Ruyter
,
Pascal, Peeters
Format:
text
Language:
eng
Published:
Emerald
1998
Subjects:
Banking,Customer loyalty,Customer satisfaction,Image,Service quality,Services marketing
Holdings
Description
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