Factors influencing consumer perceptions of brand trust online

by Hong‐Youl, Ha
Published 2004

The evolution of brand personality: an application of online travel agencies

by Hong-Youl, Ha
Published 2016

Predicting consumer intentions to purchase energy‐efficient products

by Hong‐Youl, Ha, Swinder, Janda
Published 2012

An empirical test of a proposed customer satisfaction model in e‐services

by Hong‐Youl, Ha, Swinder, Janda
Published 2008

Arbitrator acceptability in international commercial arbitration

by Yongkyun, Chung, Hong-Youl, Ha
Published 2016

The effect of customized information on online purchase intentions

by Hong-Youl, Ha, Swinder, Janda
Published 2014

The evolution of perceived security: the temporal role of SNS information perceptions

by Hong-Youl, Ha, Huifeng, Pan
Published 2018

Four alternative models of online purchase behavior in the Asia‐Pacific Region

by Siva, Muthaly, Hong‐Youl, Ha
Published 2009

Investigating temporal effects of risk perceptions and satisfaction on customer loyalty

by Hong-Youl, Ha, Hee-Young, Son
Published 2014

Role of satisfaction in an integrative model of brand loyalty

by Hong‐Youl, Ha, Swinder, Janda, Sang‐Kyu, Park
Published 2009

The effects of advertising spending on brand loyalty in services

by Hong‐Youl, Ha, Joby, John, Swinder, Janda, Siva, Muthaly
Published 2011

Alternative explanations of online repurchasing behavioral intentions

by Hong‐Youl, Ha, Siva K., Muthaly, Raphaël K., Akamavi
Published 2010

A new understanding of satisfaction model in e‐re‐purchase situation

by Hong‐Youl, Ha, Swinder, Janda, Siva K., Muthaly
Published 2010

Effects of economic and social satisfaction on partner trust

by Hong-Youl, Ha, Myung-Soo, Lee, Swinder, Janda
Published 2016

Alternative explanations of relationship maintenance intention in mediation

by Hong-Youl, Ha, Jang-Gyem, Kim, Yongkyun, Chung
Published 2017

Do trade area grades really affect credit ratings of small businesses? An application of big data

by Huifeng, Pan, Man-Su, Kang, Hong-Youl, Ha
Published 2017

Temporal effects of information from social networks on online behavior

by Hong-Youl, Ha, Joby, John, J. Denise, John, Yong-Kyun, Chung
Published 2016

Exploring key antecedents of purchase intentions within different services

by Hong-Youl, Ha, Raphaël, K. Akamavi, Phillip, J. Kitchen, Swinder, Janda
Published 2014

The critical role of marketer ' s information provision in temporal changes of expectations and attitudes

by Hong-Youl, Ha, J., Denise John, Joby, John, Nam-Yun, Kim
Published 2013