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Peppers, Don
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Don Peppers
Don Peppers
is an American advertising executive, author, and was a founding partner of
Peppers & Rogers Group
, a global customer-strategy consulting firm sold in 2010 to business process outsourcer
TeleTech Holdings, Inc.
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Managing customer relationships : a strategic framework
by
Peppers, Don
,
Rogers, Martha
Published 2004
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