Big Data Analytics Adoption And Its Impact On Organizational Performance In Malaysian Small Medium Enterprise
Building on Technological, Organizational and Environmental (TOE) model, this study intends to investigate the influence of TOE factors has on BDA adoption decision and its impact on organizational performance. Furthermore, drawing from the perspective of the Resource-based View (RBV), this study a...
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| Format: | Thesis |
| Language: | English |
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2024
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| Online Access: | http://eprints.usm.my/62960/ http://eprints.usm.my/62960/1/Pages%20from%20GOH%20HSIAO%20YEE%20-%20TESIS.pdf |
| _version_ | 1848885128736014336 |
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| author | Goh, Hsiao Yee |
| author_facet | Goh, Hsiao Yee |
| author_sort | Goh, Hsiao Yee |
| building | USM Institutional Repository |
| collection | Online Access |
| description | Building on Technological, Organizational and Environmental (TOE) model, this study intends to investigate the influence of TOE factors has on BDA adoption decision and its impact on organizational performance. Furthermore, drawing from the
perspective of the Resource-based View (RBV), this study asserts the importance of comprehending the impact of BDA on the decision-making process (DMP) to gain a deeper understanding of the link between BDA adoption and organizational performance. Finally, drawing on Balance Scorecard (BSC), this study incorporated
non-financial measures such as customer satisfaction, internal business process efficiency, learning and growth with financial measures in assessing organizational
performance. |
| first_indexed | 2025-11-15T19:17:41Z |
| format | Thesis |
| id | usm-62960 |
| institution | Universiti Sains Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T19:17:41Z |
| publishDate | 2024 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | usm-629602025-10-14T08:01:41Z http://eprints.usm.my/62960/ Big Data Analytics Adoption And Its Impact On Organizational Performance In Malaysian Small Medium Enterprise Goh, Hsiao Yee H1-99 Social sciences (General) Building on Technological, Organizational and Environmental (TOE) model, this study intends to investigate the influence of TOE factors has on BDA adoption decision and its impact on organizational performance. Furthermore, drawing from the perspective of the Resource-based View (RBV), this study asserts the importance of comprehending the impact of BDA on the decision-making process (DMP) to gain a deeper understanding of the link between BDA adoption and organizational performance. Finally, drawing on Balance Scorecard (BSC), this study incorporated non-financial measures such as customer satisfaction, internal business process efficiency, learning and growth with financial measures in assessing organizational performance. 2024-01 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/62960/1/Pages%20from%20GOH%20HSIAO%20YEE%20-%20TESIS.pdf Goh, Hsiao Yee (2024) Big Data Analytics Adoption And Its Impact On Organizational Performance In Malaysian Small Medium Enterprise. PhD thesis, Universiti Sains Malaysia. |
| spellingShingle | H1-99 Social sciences (General) Goh, Hsiao Yee Big Data Analytics Adoption And Its Impact On Organizational Performance In Malaysian Small Medium Enterprise |
| title | Big Data Analytics Adoption And Its Impact On Organizational
Performance In Malaysian Small Medium Enterprise |
| title_full | Big Data Analytics Adoption And Its Impact On Organizational
Performance In Malaysian Small Medium Enterprise |
| title_fullStr | Big Data Analytics Adoption And Its Impact On Organizational
Performance In Malaysian Small Medium Enterprise |
| title_full_unstemmed | Big Data Analytics Adoption And Its Impact On Organizational
Performance In Malaysian Small Medium Enterprise |
| title_short | Big Data Analytics Adoption And Its Impact On Organizational
Performance In Malaysian Small Medium Enterprise |
| title_sort | big data analytics adoption and its impact on organizational
performance in malaysian small medium enterprise |
| topic | H1-99 Social sciences (General) |
| url | http://eprints.usm.my/62960/ http://eprints.usm.my/62960/1/Pages%20from%20GOH%20HSIAO%20YEE%20-%20TESIS.pdf |