UMPSA launches Study@UMPSA portal to strengthen digital marketing strategy

GAMBANG, 17 April 2025 – Universiti Malaysia Pahang Al-Sultan Abdullah (UMPSA) marked another important achievement in its digitalisation efforts by launching its official academic marketing portal, Study@UMPSA, which also features an artificial intelligence (AI)-based smart agent known as BURU.

Bibliographic Details
Main Author: Naqiah, Puaad
Format: Newspaper
Language:English
Published: UMPSA 2025
Subjects:
Online Access:http://umpir.ump.edu.my/id/eprint/44462/
http://umpir.ump.edu.my/id/eprint/44462/1/UMPSA%20launches%20Study%40UMPSA%20portal%20to%20strengthen%20digital%20marketing%20strategy.pdf
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author Naqiah, Puaad
author_facet Naqiah, Puaad
author_sort Naqiah, Puaad
building UMP Institutional Repository
collection Online Access
description GAMBANG, 17 April 2025 – Universiti Malaysia Pahang Al-Sultan Abdullah (UMPSA) marked another important achievement in its digitalisation efforts by launching its official academic marketing portal, Study@UMPSA, which also features an artificial intelligence (AI)-based smart agent known as BURU.
first_indexed 2025-11-15T03:55:29Z
format Newspaper
id ump-44462
institution Universiti Malaysia Pahang
institution_category Local University
language English
last_indexed 2025-11-15T03:55:29Z
publishDate 2025
publisher UMPSA
recordtype eprints
repository_type Digital Repository
spelling ump-444622025-04-29T06:43:52Z http://umpir.ump.edu.my/id/eprint/44462/ UMPSA launches Study@UMPSA portal to strengthen digital marketing strategy Naqiah, Puaad L Education (General) GAMBANG, 17 April 2025 – Universiti Malaysia Pahang Al-Sultan Abdullah (UMPSA) marked another important achievement in its digitalisation efforts by launching its official academic marketing portal, Study@UMPSA, which also features an artificial intelligence (AI)-based smart agent known as BURU. UMPSA 2025-04-29 Newspaper NonPeerReviewed pdf en http://umpir.ump.edu.my/id/eprint/44462/1/UMPSA%20launches%20Study%40UMPSA%20portal%20to%20strengthen%20digital%20marketing%20strategy.pdf Naqiah, Puaad (2025) UMPSA launches Study@UMPSA portal to strengthen digital marketing strategy. UMPSA News . pp. 1-4. https://news.umpsa.edu.my/index.php/campus-life/umpsa-launches-studyumpsa-portal-strengthen-digital-marketing-strategy
spellingShingle L Education (General)
Naqiah, Puaad
UMPSA launches Study@UMPSA portal to strengthen digital marketing strategy
title UMPSA launches Study@UMPSA portal to strengthen digital marketing strategy
title_full UMPSA launches Study@UMPSA portal to strengthen digital marketing strategy
title_fullStr UMPSA launches Study@UMPSA portal to strengthen digital marketing strategy
title_full_unstemmed UMPSA launches Study@UMPSA portal to strengthen digital marketing strategy
title_short UMPSA launches Study@UMPSA portal to strengthen digital marketing strategy
title_sort umpsa launches study@umpsa portal to strengthen digital marketing strategy
topic L Education (General)
url http://umpir.ump.edu.my/id/eprint/44462/
http://umpir.ump.edu.my/id/eprint/44462/
http://umpir.ump.edu.my/id/eprint/44462/1/UMPSA%20launches%20Study%40UMPSA%20portal%20to%20strengthen%20digital%20marketing%20strategy.pdf