Service Quality and Internationalisation – A Case Study of Malaysian Telecommunication Company
In today’s globalised and borderless market, delivering high service quality is a crucial for the growth of any organisation. Customer has been the focus of any successful business and the success depends on organisations understanding and meeting customers’ needs and demands. Thus, the development...
| Main Author: | |
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2005
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| Online Access: | https://eprints.nottingham.ac.uk/28031/ |
| _version_ | 1848793491964952576 |
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| author | Mohd Fadzil, Norazlinda |
| author_facet | Mohd Fadzil, Norazlinda |
| author_sort | Mohd Fadzil, Norazlinda |
| building | Nottingham Research Data Repository |
| collection | Online Access |
| description | In today’s globalised and borderless market, delivering high service quality is a crucial for the growth of any organisation. Customer has been the focus of any successful business and the success depends on organisations understanding and meeting customers’ needs and demands. Thus, the development of service quality is imperative for businesses to progress through understanding and meeting needs and demands, which also a contributing factor to profitability,sustaining competitive advantage (Hampton, 1993; Zeithaml and Bitner., 2000)and making their presence internationally (Boston and Sims, 2000; Lander, 2000;Oyama, 2000). However, delivering high service quality and its potential for positioning service firms internationally has yet to be fully explored (Clark and Rajaratnam, 1999). |
| first_indexed | 2025-11-14T19:01:09Z |
| format | Dissertation (University of Nottingham only) |
| id | nottingham-28031 |
| institution | University of Nottingham Malaysia Campus |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T19:01:09Z |
| publishDate | 2005 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | nottingham-280312017-10-19T14:11:10Z https://eprints.nottingham.ac.uk/28031/ Service Quality and Internationalisation – A Case Study of Malaysian Telecommunication Company Mohd Fadzil, Norazlinda In today’s globalised and borderless market, delivering high service quality is a crucial for the growth of any organisation. Customer has been the focus of any successful business and the success depends on organisations understanding and meeting customers’ needs and demands. Thus, the development of service quality is imperative for businesses to progress through understanding and meeting needs and demands, which also a contributing factor to profitability,sustaining competitive advantage (Hampton, 1993; Zeithaml and Bitner., 2000)and making their presence internationally (Boston and Sims, 2000; Lander, 2000;Oyama, 2000). However, delivering high service quality and its potential for positioning service firms internationally has yet to be fully explored (Clark and Rajaratnam, 1999). 2005 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/28031/1/MohdFadzilNorazlinda.pdf Mohd Fadzil, Norazlinda (2005) Service Quality and Internationalisation – A Case Study of Malaysian Telecommunication Company. [Dissertation (University of Nottingham only)] |
| spellingShingle | Mohd Fadzil, Norazlinda Service Quality and Internationalisation – A Case Study of Malaysian Telecommunication Company |
| title | Service Quality and Internationalisation – A Case Study of Malaysian Telecommunication Company |
| title_full | Service Quality and Internationalisation – A Case Study of Malaysian Telecommunication Company |
| title_fullStr | Service Quality and Internationalisation – A Case Study of Malaysian Telecommunication Company |
| title_full_unstemmed | Service Quality and Internationalisation – A Case Study of Malaysian Telecommunication Company |
| title_short | Service Quality and Internationalisation – A Case Study of Malaysian Telecommunication Company |
| title_sort | service quality and internationalisation – a case study of malaysian telecommunication company |
| url | https://eprints.nottingham.ac.uk/28031/ |