Service Quality and Internationalisation – A Case Study of Malaysian Telecommunication Company
In today’s globalised and borderless market, delivering high service quality is a crucial for the growth of any organisation. Customer has been the focus of any successful business and the success depends on organisations understanding and meeting customers’ needs and demands. Thus, the development...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2005
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| Online Access: | https://eprints.nottingham.ac.uk/28031/ |