Consumer behavior : building marketing strategy

Bibliographic Details
Main Author: Hawkins, Del I.
Other Authors: Best, Roger J., Coney, Kenneth A.
Published: Boston: McGraw Hill/Irwin.
Edition:9th ed.
Series:McGraw-Hill/Irwin series in marketing
Subjects:

Badak General Collection

Holdings details from Badak General Collection
Call Number: HF5415 33 U6 H38 2004
Accession Item Category Format Status Notes
1000101861 Open Shelf (30 days) Book Available
1000101862 Open Shelf (30 days) CD-ROM Final Processing