International marketing and purchasing of industrial goods : an interaction approach by IMP Project Group ; editor, H?akan H?akansson..

International marketing and purchasing of industrial goods : an interaction approach

Bibliographic Details
Corporate Author:	IMP Project Group
Other Authors:	Hoeger, Werner W. K.
Published:	Chichester: John Wiley, 1982.
Subjects:	Marketing -- > Europe Industrial procurement -- > Europe

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