Balfour Beatty Rail: Market Entry Strategy for Indonesia, Thailand, and Vietnam
The aim of this project is to provide Balfour Beatty Rail (BBR) with recommendations of the most efficient market entry mode to enter Indonesia, Thailand, and Vietnam. Our approach has been to offer analysis of these three markets in terms of the country characteristics, industry players, and projec...
| Main Authors: | , , |
|---|---|
| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2012
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| Online Access: | http://eprints.nottingham.ac.uk/25661/ http://eprints.nottingham.ac.uk/25661/1/Balfour_Beatty_Rail_Market_Entry_Strategy_for_Indonesia_Thailand_Vietnam_MBA_Project.pdf |