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Examining the roles played by a store satisfaction-love framework in shaping the influence of store loyalty programs
Bibliographic Details
Main Authors:
Sreejesh, S.
,
Abhigyan, Sarkar
,
Sudeepta, Pradhan
Format:
text
Language:
eng
Published:
Emerald
2016
Subjects:
Store loyalty,Customer loyalty,Store satisfaction,Loyalty programs,Self-expansion theory,Store love,Store relationships
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Description
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