Author Search Results

1

Brand love in emerging market: a qualitative investigation

by Abhigyan, Sarkar
Published 2014

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2

Examination of the roles played by brand love and jealousy in shaping customer engagement

by Abhigyan, Sarkar, S., Sreejesh
Published 2014

Other Authors: “...Abhigyan, Sarkar...”

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3

Devoted to you my love

by Abhigyan, Sarkar, Juhi Gahlot, Sarkar
Published 2016

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4

Validating a scale to measure consumer’s luxury brand aspiration

by Sreejesh, S., Abhigyan, Sarkar, Subhadip, Roy
Published 2016

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5

Investigating young customers’ retail purchase embarrassment

by Juhi Gahlot, Sarkar, Abhigyan, Sarkar
Published 2017

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6

Examining the roles played by a store satisfaction-love framework in shaping the influence of store loyalty programs

by Sreejesh, S., Abhigyan, Sarkar, Sudeepta, Pradhan
Published 2016

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7

You are an embarrassment

by Juhi Gahlot, Sarkar, Abhigyan, Sarkar
Published 2017

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8

Sing Hosanna for the brands: the process of substituting religion with brand

by Abhigyan, Sarkar, Juhi Gahlot, Sarkar
Published 2017

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9

Brand religiosity

by Juhi Gahlot, Sarkar, Abhigyan, Sarkar
Published 2017

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10

Validating fashion brand centrality scale amongst young adults

by Abhigyan, Sarkar, Juhi Gahlot, Sarkar
Published 2017

Other Authors: “...Abhigyan, Sarkar...”

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11

Up, close and intimate: qualitative inquiry into brand proximity amongst young adult consumers in emerging market

by Juhi, Gahlot Sarkar, Abhigyan, Sarkar
Published 2016

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12

Impact of online advertising on adolescent’s brand attitudes

by Abdolreza, Eshghi, Juhi Gahlot, Sarkar, Abhigyan, Sarkar
Published 2017

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13

Exploration of brand sacralization among the young adult consumers in the context of emerging Asian market

by Juhi Gahlot, Sarkar, Abhigyan, Sarkar, Abhilash, Ponnam
Published 2015

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14

A qualitative investigation of e-tail brand affect

by Abhigyan, Sarkar, Juhi Gahlot, Sarkar, Sreejesh, S., Anusree, M.R.
Published 2018

Other Authors: “...Abhigyan, Sarkar...”

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15

How to develop emotional attachment amongst patients towards hospitals? A qualitative investigation in the context of emerging Indian market

by Abhigyan, Sarkar, Juhi Gahlot, Sarkar, K.S. Venu Gopal, Rao
Published 2016

Other Authors: “...Abhigyan, Sarkar...”

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16

The impact of other customer perception on consumer-brand relationships

by Sreejesh, S., Juhi Gahlot, Sarkar, Abhigyan, Sarkar, Abdolreza, Eshghi, Anusree, M.R.
Published 2018

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