The impact of internal marketing and market orientation on performance: an empirical study in restaurant industry

The impact of internal marketing and market orientation on performance: an empirical study in restaurant industry

Bibliographic Details
Main Authors: Reza, Salehzadeh, Javad, Khazaei Pool, Reihaneh Alsadat, Tabaeeian, Mojtaba, Amani, Marjan, Mortazavi
Format: text
Language:eng
Published: Emerald 2017
Subjects:
Performance,Market orientation,Internal marketing,BSC
id 10.1108-MBE-02-2016-0009
recordtype eprints
spelling 10.1108-MBE-02-2016-00092017-11-20 The impact of internal marketing and market orientation on performance: an empirical study in restaurant industry Reza, Salehzadeh Reza, Salehzadeh Javad, Khazaei Pool Javad, Khazaei Pool Reihaneh Alsadat, Tabaeeian Reihaneh Alsadat, Tabaeeian Mojtaba, Amani Mojtaba, Amani Marjan, Mortazavi Marjan, Mortazavi Performance,Market orientation,Internal marketing,BSC Emerald 2017-11-20 text text/HTML 10.1108/MBE-02-2016-0009 https://www.emeraldinsight.com/doi/10.1108/MBE-02-2016-0009 ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.jtitle=Measuring+Business+Excellence&rft.volume=21&rft.issue=4&rft.spage=273&rft.epage=290&rft.issn=1368-3047&rft.id=info%3Adoi%2F10.1108%2FMBE-02-2016-0009 eng Emerald All rights reserved.
repository_type Digital Repository
institution_category Foreign Institution
institution Emerald
building Emerald Repository
collection Online Access
language eng
topic Performance,Market orientation,Internal marketing,BSC
spellingShingle Performance,Market orientation,Internal marketing,BSC
Reza, Salehzadeh
Javad, Khazaei Pool
Reihaneh Alsadat, Tabaeeian
Mojtaba, Amani
Marjan, Mortazavi
The impact of internal marketing and market orientation on performance: an empirical study in restaurant industry
description
author2 Reza, Salehzadeh
author_facet Reza, Salehzadeh
Reza, Salehzadeh
Javad, Khazaei Pool
Reihaneh Alsadat, Tabaeeian
Mojtaba, Amani
Marjan, Mortazavi
format text
author Reza, Salehzadeh
Javad, Khazaei Pool
Reihaneh Alsadat, Tabaeeian
Mojtaba, Amani
Marjan, Mortazavi
author_sort Reza, Salehzadeh
title The impact of internal marketing and market orientation on performance: an empirical study in restaurant industry
title_short The impact of internal marketing and market orientation on performance: an empirical study in restaurant industry
title_full The impact of internal marketing and market orientation on performance: an empirical study in restaurant industry
title_fullStr The impact of internal marketing and market orientation on performance: an empirical study in restaurant industry
title_full_unstemmed The impact of internal marketing and market orientation on performance: an empirical study in restaurant industry
title_sort impact of internal marketing and market orientation on performance: an empirical study in restaurant industry
publisher Emerald
publishDate 2017
first_indexed 2018-10-12T21:49:24Z
last_indexed 2018-10-12T21:49:24Z
_version_ 1614157934800928768

Similar Items