Influencing VSN users’ purchase intentions

Bibliographic Details
Main Authors:	Marjan, Mortazavi, Mohammad, Rahim Esfidani, Ali, Shaemi Barzoki
Format:	text
Language:	eng
Published:	Emerald 2014
Subjects:	Virtual communities,Social networking sites,Consumer behavior,Viral Marketing,Consumer generated advertising,Word-of-mouth marketing

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