Word-of-mouth
| Main Authors: | , |
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| Format: | text |
| Language: | eng |
| Published: |
Emerald
2014
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| Subjects: |
| id |
10.1108-APJML-02-2013-0027 |
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| recordtype |
eprints |
| spelling |
10.1108-APJML-02-2013-00272014-01-07 Word-of-mouth Boon, Chong Lim Boon, Chong Lim Cindy, M.Y. Chung Cindy, M.Y. Chung Consumer behaviour,Word of mouth marketing Emerald 2014-01-07 text text/HTML 10.1108/APJML-02-2013-0027 https://www.emeraldinsight.com/doi/10.1108/APJML-02-2013-0027 ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.jtitle=Asia+Pacific+Journal+of+Marketing+and+Logistics&rft.volume=26&rft.issue=1&rft.spage=39&rft.epage=53&rft.issn=1355-5855&rft.id=info%3Adoi%2F10.1108%2FAPJML-02-2013-0027 eng Emerald All rights reserved. |
| repository_type |
Digital Repository |
| institution_category |
Foreign Institution |
| institution |
Emerald |
| building |
Emerald Repository |
| collection |
Online Access |
| language |
eng |
| topic |
Consumer behaviour,Word of mouth marketing |
| spellingShingle |
Consumer behaviour,Word of mouth marketing Boon, Chong Lim Cindy, M.Y. Chung Word-of-mouth |
| description |
|
| author2 |
Boon, Chong Lim |
| author_facet |
Boon, Chong Lim Boon, Chong Lim Cindy, M.Y. Chung |
| format |
text |
| author |
Boon, Chong Lim Cindy, M.Y. Chung |
| author_sort |
Boon, Chong Lim |
| title |
Word-of-mouth |
| title_short |
Word-of-mouth |
| title_full |
Word-of-mouth |
| title_fullStr |
Word-of-mouth |
| title_full_unstemmed |
Word-of-mouth |
| title_sort |
word-of-mouth |
| publisher |
Emerald |
| publishDate |
2014 |
| first_indexed |
2018-10-11T22:45:41Z |
| last_indexed |
2018-10-11T22:45:41Z |
| _version_ |
1614070878737268736 |