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The role of emotions in online consumer behavior: a comparison of search, experience, and credence services

The role of emotions in online consumer behavior: a comparison of search, experience, and credence services

Bibliographic Details
Main Authors: Ebrahim, Mazaheri, Marie‐Odile, Richard, Michel, Laroche
Format: text
Language:eng
Published: Emerald 2012
Subjects:
Online consumer behavior,Emotions,Search attributes,Experience attributes,Credence attributes,Site atmospheric cues,Web sites,Shopping

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