The role of emotions in online consumer behavior: a comparison of search, experience, and credence services

by Ebrahim, Mazaheri, Marie‐Odile, Richard, Michel, Laroche
Published 2012

Relationship between intangibility and perceived risk: moderating effect of privacy, system security and general security concerns

by Marcelo, Vinhal Nepomuceno, Michel, Laroche, Marie‐Odile, Richard, Axel, Eggert
Published 2012

How do involvement and product knowledge affect the relationship between intangibility and perceived risk for brands and product categories?

by Michel, Laroche, Marcelo, Vinhal Nepomuceno, Marie‐Odile, Richard
Published 2010