Conjoint‐based preferential segmentation in the design of a new financial service
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| Format: | text |
| Language: | eng |
| Published: |
Emerald
1996
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| Subjects: |
| id |
10.1108-02652329610113153 |
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| recordtype |
eprints |
| spelling |
10.1108-026523296101131531996-06-01 Conjoint‐based preferential segmentation in the design of a new financial service José, Tomás Gómez Arias José, Tomás Gómez Arias Conjoint analysis,Financial services,Market segmentation Emerald 1996-06-01 text text/HTML 10.1108/02652329610113153 https://www.emeraldinsight.com/doi/10.1108/02652329610113153 ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.jtitle=International+Journal+of+Bank+Marketing&rft.volume=14&rft.issue=3&rft.spage=30&rft.epage=32&rft.issn=0265-2323&rft.id=info%3Adoi%2F10.1108%2F02652329610113153 eng Emerald All rights reserved. |
| repository_type |
Digital Repository |
| institution_category |
Foreign Institution |
| institution |
Emerald |
| building |
Emerald Repository |
| collection |
Online Access |
| language |
eng |
| topic |
Conjoint analysis,Financial services,Market segmentation |
| spellingShingle |
Conjoint analysis,Financial services,Market segmentation José, Tomás Gómez Arias Conjoint‐based preferential segmentation in the design of a new financial service |
| description |
|
| author2 |
José, Tomás Gómez Arias |
| author_facet |
José, Tomás Gómez Arias José, Tomás Gómez Arias |
| format |
text |
| author |
José, Tomás Gómez Arias |
| author_sort |
José, Tomás Gómez Arias |
| title |
Conjoint‐based preferential segmentation in the design of a new financial service |
| title_short |
Conjoint‐based preferential segmentation in the design of a new financial service |
| title_full |
Conjoint‐based preferential segmentation in the design of a new financial service |
| title_fullStr |
Conjoint‐based preferential segmentation in the design of a new financial service |
| title_full_unstemmed |
Conjoint‐based preferential segmentation in the design of a new financial service |
| title_sort |
conjoint‐based preferential segmentation in the design of a new financial service |
| publisher |
Emerald |
| publishDate |
1996 |
| first_indexed |
2018-10-11T06:35:11Z |
| last_indexed |
2018-10-11T06:35:11Z |
| _version_ |
1614009819768815616 |