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Pluralism in contemporary mark...
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Pluralism in contemporary marketing practices
Bibliographic Details
Main Authors:
Adam, Lindgreen
,
Robert, Davis
,
Roderick J., Brodie
,
Margo, Buchanan‐Oliver
Format:
text
Language:
eng
Published:
Emerald
2000
Subjects:
Relationship marketing,Business‐to‐business marketing,Supply chain,Food,Marketing concept
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