Digital storytelling for brands
Digital storytelling for brands has become a non-negotiable skill in the 21st century, due to the need to connect and communicate with diverse audiences across multiple channels and platforms. The ability to understand narrative(s) is now a prerequisite for many business, communication, marketing an...
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Bibliographic Details
| Main Authors: |
Tombleson, Bridget
(Author),
Wolf, Katharina
(Author) |
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| Format: | Book
|
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| Language: | English |
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| Published: |
London Thousand Oaks, California :
SAGE
©2023
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| Subjects: | |
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