Change by design : how design thinking transforms organizations and inspires innovation
The subject of "design thinking" is the rage at business schools, throughout corporations, and increasingly in the popular press--due in large part to work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this book to show how the techniques and strategies of des...
| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
HarperBusiness, an imprint of HarperCollinsPublishers
c2019
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| Edition: | Revised and updated edition |
| Subjects: |
| Summary: | The subject of "design thinking" is the rage at business schools, throughout corporations, and increasingly in the popular press--due in large part to work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this book to show how the techniques and strategies of design belong at every level of business |
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| Item Description: | Includes index |
| Physical Description: | viii, 294 pages : illustrations ; 24 cm. |
| ISBN: | 0062856626 9780062856623 |