The effects of entrepreneurial marketing and relationship marketing strategies on the performance of small and medium enterprises in Bangladesh

Small and Medium Enterprises (SMEs) are one of the essential approaches to economic freedom around the world. However, SMEs can only uphold such a position when proper marketing trategies and appropriate entrepreneurial behavior are exercised in the right place and at the right time to gain po...

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Bibliographic Details
Main Author: Hoque, Abu Shams Mohammad Mahmudul (Author)
Corporate Author: Universiti Sultan Zainal Abidin . Faculty of Business and Management
Format: Thesis Book
Subjects:

Badak UniSZA Thesis Collection

Holdings details from Badak UniSZA Thesis Collection
Call Number: HF5415 H67 2020
Accession Item Category Format Status Notes
1000180284 Reference Thesis Available