The mediating role of customer satisfaction in the relationship between corporate social responsibility, corporate image and customer loyalty

The main challenge for organizations in private sector is not only attracting new customers, but also keeping them satisfied and loyal. It seems that there are customers who would like to switch to another telecommunication companies. Hence, it iscritical to examine factors which could retain th...

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Bibliographic Details
Main Author: Mkheimer, Ibrahim Mohammad (Author)
Corporate Author: Universiti Sultan Zainal Abidin . Faculty of Economics and Management Sciences
Format: Thesis Book
Language:English
Subjects:

Badak UniSZA Thesis Collection

Holdings details from Badak UniSZA Thesis Collection
Call Number: HF5415 335 M54 2019
Accession Item Category Format Status Notes
1000178264 Reference Thesis Available