Industrial design, competition and globalization

"Design plays an increasingly important role in the competitiveness of firms. Increasingly price-based competition is being replaced by business models based around design and added value. Given the importance of design in corporate competitiveness, this book explores the importance of industri...

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Bibliographic Details
Other Authors: Bryson, J. R. , 1963- (Editor), Rusten, Grete (Editor)
Format: Book
Language:English
Published: New York : Palgrave Macmillan c2010
Subjects:

Badak General Collection

Holdings details from Badak General Collection
Call Number: TS171 I53 2010
Accession Item Category Format Status Notes
1000173542 OPEN SHELF (30 DAYS) Book Available
1000173543 OPEN SHELF (30 DAYS) Book Available
1000173544 OPEN SHELF (30 DAYS) Book Available