Hubungan di antara kualiti perkhidmatan, kepuasan pelanggan dan kesetiaan pelanggan Perbadanan Perpustakaan Awam Terengganu

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Hubungan di antara kualiti perkhidmatan, kepuasan pelanggan dan kesetiaan pelanggan Perbadanan Perpustakaan Awam Terengganu

Kajian ini bertujuan untuk membincang serta mengulas tentang literatur dan mencadangkan kerangka konseptual yang menghubungkan kualiti perkhidmatan, kepuasan pelanggan dan kesetiaan pelanggan Perbadanan Perpustakaan Awam Terengganu (PP AT). Justeru, kajian ini bermatlamat untuk mengenalpasti faktor...

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Bibliographic Details
Main Author:	Kamarulzaman Mahmood (Author)
Corporate Author:	Universiti Sultan Zainal Abidin . Faculty of Business and Management
Format:	Thesis Book
Language:	Malay
Subjects:	Universiti Sultan Zainal Abidin > Dissertations Universiti Sultan Zainal Abidin > Faculty of Business and Management > Dissertations Benchmarking (Management) Consumer satisfaction > Malaysia > Terengganu Total quality management Dissertations, Academic

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