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140515s2013 nyu eng |
| 020 |
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|a 0077861051
|
| 020 |
|
|
|a 9780077861056
|
| 050 |
0 |
0 |
|a HF5415.13
|b .P48 2013
|
| 090 |
0 |
0 |
|a HF5415.13
|b .P48 2013
|
| 100 |
1 |
|
|a Peter, J. Paul
|e author
|
| 245 |
1 |
0 |
|a Marketing management
|b knowledge and skills
|c J. Paul Peter, James H. Donnelly
|
| 250 |
|
|
|a 11th ed
|
| 260 |
|
|
|a New York
|b McGraw-Hill/Irwin
|c c2013
|
| 300 |
|
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|a xvii, 796 p.
|b ill. (some col.)
|c 27 cm
|
| 650 |
|
0 |
|a Marketing
|x Management
|
| 650 |
|
0 |
|a Marketing
|x Management
|v Case studies
|
| 700 |
1 |
|
|a Donnelly, James H.
|e author
|
| 999 |
|
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|a 1000161882
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|
| 999 |
|
|
|a 1000161891
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|