Marketing management : knowledge and skills

Helps you enhance students knowledge of marketing management and to advance their skills in developing successful marketing strategies

Bibliographic Details
Main Authors: Peter, J. Paul (Author), Donnelly, James H. (Author)
Format: Book
Language:English
Published: New York : McGraw-Hill/Irwin , c2013
Edition:11th ed
Subjects:

Badak General Collection

Holdings details from Badak General Collection
Call Number: HF5415 13 P48 2013
Accession Item Category Format Status Notes
1000161882 OPEN SHELF (30 DAYS) Book Available
1000161891 OPEN SHELF (30 DAYS) Book Available