Designing brand identity an essential guide for the whole branding team

Bibliographic Details
Main Author:	Wheeler, Alina (Author)
Format:	Book
Language:	English
Published:	Hoboken, New Jersey John Wiley & Sons c2013
Edition:	4th ed
Subjects:	Advertising > Brand name products Brand name products Branding (Marketing) Trademarks > Design
Online Access:	Table of contents only Contributor biographical information Publisher description

MARC


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008	130529s2013 nju eng
020			\|a 1118099206 (hardback : alk. paper)
020			\|a 9781118099209 (hardback : alk. paper)
020			\|a 9781118416174 (ebook)
020			\|a 9781118418741 (ebook)
020			\|a 9781118431634 (ebook)
020			\|a 9781118465011 (ebook)
020			\|a 9781118465028 (ebook)
050	0	0	\|a HD69.B7 \|b W44 2013
090	0	0	\|a HD69.B7 \|b W44 2013
100	1		\|a Wheeler, Alina \|e author
245	1	0	\|a Designing brand identity \|b an essential guide for the whole branding team \|c Alina Wheeler
250			\|a 4th ed
260			\|a Hoboken, New Jersey \|b John Wiley & Sons \|c c2013
300			\|a x, 326 p. \|b col. ill. \|c 29 cm
650		0	\|a Advertising \|x Brand name products
650		0	\|a Brand name products
650		0	\|a Branding (Marketing)
650		0	\|a Trademarks \|x Design
856	4	1	\|3 Table of contents only \|u http://www.loc.gov/catdir/enhancements/fy1212/2012020851-t.html
856	4	2	\|3 Contributor biographical information \|u http://www.loc.gov/catdir/enhancements/fy1302/2012020851-b.html
856	4	2	\|3 Publisher description \|u http://www.loc.gov/catdir/enhancements/fy1212/2012020851-d.html
999			\|a 1000159958 \|b Book \|c OPEN SHELF (30 DAYS) \|e Gong Badak Campus
999			\|a 1000161921 \|b Book \|c OPEN SHELF (30 DAYS) \|e Gong Badak Campus