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| 001 |
0000077982 |
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120607s2011 enk eng |
| 020 |
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|a 0077129512 (paperback : alk. paper)
|
| 020 |
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|a 9780077129514 (paperback : alk. paper)
|
| 050 |
0 |
0 |
|a HF5415.13
|b .P35 2011
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| 090 |
0 |
0 |
|a HF5415.13
|b .P35 2011
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| 100 |
1 |
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|a Palmer, Adrian
|e author
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| 245 |
1 |
0 |
|a Principles of services marketing
|c Adrian Palmer
|
| 250 |
|
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|a 6th ed
|
| 260 |
|
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|a London
|b McGraw-Hill
|c c2011
|
| 300 |
|
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|a xvii, 525 p.
|b ill.
|c 26 cm
|
| 650 |
|
0 |
|a Marketing
|x Management
|
| 650 |
|
0 |
|a Service industries
|x Marketing
|
| 999 |
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|a 1000147565
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|