Lattimore, D. (2012). Public relations: The profession and the practice (4th ed.). McGraw-Hill.
Chicago Style (17th ed.) CitationLattimore, Dan. Public Relations: The Profession and the Practice. 4th ed. New York: McGraw-Hill, 2012.
MLA (9th ed.) CitationLattimore, Dan. Public Relations: The Profession and the Practice. 4th ed. McGraw-Hill, 2012.
Warning: These citations may not always be 100% accurate.