SMES in Malaysia : a brief handbook

Bibliographic Details
Main Author: Mohd Khairuddin Hashim (Author)
Format: Book
Language:Malay
Published: Selangor, Malaysia : August Publishing , c2007
Subjects:
Table of Contents:
  • 1. Small and medium-sized enterprises in the Malaysia economy
  • 2. Problems and causes of failure in small business
  • 3. Strategic management in small business
  • 4. Financing a small business
  • 5. Marketing in small business
  • 6. Managing a franchise
  • 7. SMEs supporting agencies and assistance programs