Boomer marketing [electronic resource] selling to a recession resistant market

Boomer marketing [electronic resource] selling to a recession resistant market

Bibliographic Details
Main Author: Chaston, Ian (Author)
Format: Book
Language:English
Published: London ; New York Routledge 2009
Subjects:
Baby boom generation > United States
Market segmentation > United States
Middle-aged consumers > United States
Target marketing > United States
Online Access:NetLibrary

Internet

NetLibrary

Badak Internet Collection

Holdings details from Badak Internet Collection
Call Number: HF5415 127 C53 2009
Accession Item Category Format Status Notes
1000136677 OPEN SHELF (30 DAYS) Electronic Resource Available

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