Buying styles [electronic resource] : simple lessons in selling the way your customer buys

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Buying styles [electronic resource] : simple lessons in selling the way your customer buys

Presents a fictional situation in which a salesperson has just lost a major sale... and decides to find out why. This book contains tips, checklists, and on-the-go references, that unveils insights for successfully selling to anyone.

Bibliographic Details
Main Author:	Wilkinson, Michael , 1957- (Author)
Format:	Book
Language:	English
Published:	New York : American Management Association , c2009
Subjects:	Consumer satisfaction Consumers' preferences Selling
Online Access:	NetLibrary

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