Services marketing people, technology , strategy Christopher Lovelock, Jochen Wirtz

Services marketing people, technology , strategy

Bibliographic Details
Main Authors: Lovelock, Christopher H. (Author), Wirtz, Jochen (Author)
Format: Book
Language:English
Published: Boston Prentice Hall c2011
Edition:7th ed
Subjects:
Customer services > Marketing
Marketing > Management
Professions > Marketing
Service industries > Marketing

Badak General Collection

Holdings details from Badak General Collection
Call Number: HF5415 13 L588 2011
Accession Item Category Format Status Notes
1000135165 OPEN SHELF (30 DAYS) Book Available

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