Grow from within : mastering corporate entrepreneurship and innovation

Bibliographic Details
Main Authors: Wolcott, Robert C. (Author), Lippitz, Michael J. (Author)
Format: Book
Language:English
Published: New York : McGraw-Hill , c2010
Subjects:
Table of Contents:
  • 1. Introduction : corporate entrepreneurship, innovation, and organic growth
  • 2. Understanding corporate entrepreneurship
  • 3. New business design
  • 4. Emerging models of corporate entrepreneurship
  • 5. Which model of corporate entrepreneurship is right for you?
  • 5. Leadership from all levels
  • 7. Grow from within; learn from everywhere
  • 8. Appendix A : innovation radar concept development questions
  • 9. Appendix B : history of corporate entrepreneurship