Management strategy : achieving sustained competitive advantage
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
McGraw-Hill/Irwin ,
c2011
|
| Edition: | 2nd ed |
| Subjects: |
Table of Contents:
- 1. Strategy Basics
- 2. External Analysis
- 3. Internal Analysis
- 4.Timing and Positioning
- 5. Mergers, Acquisitions, and Divestitures
- 6. Globalization
- 7. Innovation and Entrepreneurship
- 8. Continuous Reinvention
- 9. Implementation