Marketing communications in tourism and hospitality concepts, strategies and cases
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| Format: | Book |
| Language: | English |
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Amsterdam, Netherlands ; Boston, Massachusetts
Butterworth-Heinemann
c2009
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| Series: | Hospitality, leisure, and tourism series
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| Subjects: |
| Physical Description: | xx, 300 p. ill. 25 cm |
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| ISBN: | 0750682779 (pbk.) 9780750682770 (pbk.) |