Public relations : the profession and the practice
Offers coverage of global markets, new technologies, and multiculturalism. Accompanied by a DVD with video interviews of leaders in the public relations field, this work explains the fundamental tools of public relations practice, providing an understanding of the trends within the field
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| Format: | Book |
| Language: | English |
| Published: |
Boston :
McGraw-Hill Higher Education ,
c2009
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| Edition: | 3rd ed |
| Subjects: |
Search Result 1
