Public relations : the profession and the practice
Offers coverage of global markets, new technologies, and multiculturalism. Accompanied by a DVD with video interviews of leaders in the public relations field, this work explains the fundamental tools of public relations practice, providing an understanding of the trends within the field
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boston :
McGraw-Hill Higher Education ,
c2009
|
| Edition: | 3rd ed |
| Subjects: |
Badak General Collection
| Call Number: |
HM1221 P82 2009 |
|---|
| Accession | Item Category | Format | Status | Notes |
|---|
| 1000133683 | OPEN SHELF (30 DAYS) | Book | Available |